Read about the Whitley Completion Promise™: On time, every time. Our money on it.

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  • About & FAQs
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  • Project Stories
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Understanding Quotes & Avoiding Hidden Costs

 A Homeowner’s Guide to Financial Transparency in Construction

The difference between a "price" and a "specification."

When embarking on a luxury renovation or extension, the financial proposal is often the most complex document you will receive. However, not all quotes are created equal. A "low" initial figure is often a symptom of missing information, which leads to "budget creep" later in the project. This guide helps you decode the numbers and ensure your investment is protected. 

1. Estimate vs. Quotation: Know the Difference

In the UK building trade, these terms are often used interchangeably, but they mean very different things:


  • The Estimate: A "best guess" based on a quick site visit. It is not legally binding and is prone to significant fluctuation.
  • The Fixed-Price Quotation: A formal, binding document based on detailed architectural drawings and structural calculations.
  • The Whitley Standard: We provide comprehensive quotations. While we may provide a "ballpark" figure during an initial chat, our formal proposals are meticulous, covering every anticipated requirement to eliminate the "guessing game."

2. The Danger of "Provisional Sums" (PS)

 Look closely at your quote for "Provisional Sums." These are "placeholders" for costs that haven't been finalised (like kitchens, flooring, or bathroom suites).


  • The Trap: Some builders use unrealistically low PS figures to make the total quote look attractive. Once you choose your actual tiles or kitchen, the price skyrockets.
  • Our Advice: Always ask for a realistic PS that reflects your actual taste. If you want high-end marble, don't accept a "standard" tile allowance in your quote.

3. What Should Be Included?

A premium quotation should be "Turnkey"—meaning it covers the project from ground-break to final handover. Check if your quotes include:


  • Site Preliminaries: Skips, scaffolding, site toilets, and safety fencing.
  • Structural Elements: Steelwork, lintels, and drainage—often where "surprises" occur.
  • Professional Fees: Building control notifications and structural engineer sign-offs.
  • Waste Management: The responsible and legal disposal of all construction debris.

4. The "Mid-Project Change"

 The most common cause of budget increases is a change in the scope of work once the build has started.


  • How to manage it: Ensure your builder has a formal "Variation" process. If you decide to move a wall or upgrade a window mid-build, your builder should provide a written cost for that change before the work is carried out. This ensures you remain in total control of the final balance.

5. Identifying the "Too-Good-To-Be-True" Bid

If one quote is significantly lower than the others (e.g., 20-30% less), it is rarely because that builder is "more efficient." It usually means:


  • They have missed a major structural element.
  • They are using inferior materials.
  • They are not VAT registered (a potential legal and financial risk for you).
  • They lack the correct insurances.

The Whitley Philosophy: "Total Transparency"

 "We believe that a client should never be surprised by an invoice. Our goal is to provide a fixed-price framework that allows you to enjoy the creative process of building your home, rather than worrying about the bottom line." — James, Director 

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The Whitley Completion Promise™

At Whitley Builders, your completion date isn’t an estimate — it’s a contractual commitment.
If we fail to complete your project by the agreed date, we pay you £1,000 per week for every week of delay.

That’s The Whitley Completion Promise™.

(Terms Apply)

See how the Promise works

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